Forschung

Boenigk, S., Knaus, A., Hesse, L., Saltzmann, C., Neukirchen, T. (2025). Unpacking the Non-Donor Segment: Reasons for Non-Support and Five Attitudinal Clusters Based on Data From the German Donation Monitor. Nonprofit Voluntary Sector Quarterly, online first doi.org/10.1177/08997640251344941 (VHB-JOURQUAL 4: A). 

Hesse, L. (2025). Using machine learning to understand and manage the transformationof peer donors to organizational donors. Nonprofit Management & Leadership, online first doi.org/10.1002/nml.21652 (VHB-JOURQUAL 4: B). 

Alkire, L., Hesse, L., Kabadayi, S., Boenigk, S., Raki, A., Fisk, R., Mora, A. (2025). From theory to practice: a collaborative approach to social impact measurement and communication. European Journal of Marketing, online first: doi.org/10.1108/EJM-04-2024-0321 (VHB-JOURQUAL 4: B)

Hesse, L. & Boenigk, S. (2025). Peer-to-Peer Fundraising: A large empirical study on factorsdriving peer fundraisers’ success. Nonprofit Management & Leadership, 35(3), 571-592. doi.org/10.1002/nml.21630 (VHB-JOURQUAL 4: B)

Teunenbroek, C. van, Dalla Chiesa, C. & Hesse, L. (2023). The contribution ofcrowdfunding for philanthropy: A systematic review and framework of donation and rewardcrowdfunding. Journal of Philanthropy and Marketing, 28(3), e1791. doi.org/10.1002/nvsm.1791 (VHB-JOURQUAL 4: C).

Hesse, L. & Boenigk, S. (2023). Donor inspiration in nonprofit management:Conceptualization and measurement in a peer-to-peer context. Nonprofit Managementand Leadership, 34(2), 241-265. doi.org/10.1002/nml.21566 (VHB-JOURQUAL 4: B)

The research interests of the junior professorship lie at the intersection of responsible service management, media, and societal transformation. The core focus is on transformative service research and responsible management, with particular emphasis on digital technologies, inclusion, and sustainable value creation.

• Transformative Service Research (TSR): Design of services that enhance the well-being of individuals, organizations, and society.
• Responsible Management: Responsible, sustainable, and inclusive action in entrepreneurial and societal contexts.
• Inclusive Service and Media Design: Promotion of participation, diversity, and social justice in service and media ecosystems.
• Artificial Intelligence and Strategic Decision-Making: Use of data-driven and AI-supported approaches to support management processes
• Integration Research: Examination of the role of services, media, and organizations in the integration, empowerment, and social participation of people with refugee experience.