summaery2022: Projects

The Power of Kitsch

Project information

submitted by
Hannah Friedrich

Co-Authors
Jay Steinert

Mentors
Tamara Knapp

Faculty:
Art and Design

Degree programme:
Visual Communication (Bachelor of Arts (B.A.))

Type of project presentation
Exhibition

Semester
Summer semester 2022

Exhibition Location / Event Location
  • Marienstraße 14
  • Marienstraße 14

Project description

The status quo of design practice is strongly male and patriarchal. This can be seen in the university structures, where cis men are still dominantly represented in leading positions, e.g. as professors. Also the taught aesthetic standards still have a patriarchal, Eurocentric origin. Underlying our project are numerous questions: How does patriarchy manifest itself in contemporary design practice and who determines the standards? What intersectional, feminist perspectives have been suppressed throughout history? What can resistant design look like today?

In doing so, we seek to develop a critical view of the tenets of design theories and the rules of "good" taste, and to apply our findings practically according to this. Since reflection is an ongoing process, our exhibits show a current insight into our state of work. The exhibits must be viewed and evaluated with the knowledge that some of them are not yet finished.
Exhibited are mainly experiments and ideas that can be assigned to typography and graphic design.

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